Covid-19 and Travel and Tourism in Kenya: Digitizing Travel and Tourism Industry Policy Brief 2020
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Author(s)/Corporate Author(s)Ministry of Tourism and Wildlife
Covid-19 Pandemic; Tourism and Travel; Digital Transport Systems; Information Communication Technology; Technology and Innovation; Digital Marketing; ;
Kenya needs to create an Integrated Destination Management System (IDMS) by identifying and visualizing market trends, patterns, opportunities and threats which otherwise may not be possible with data on paper and in tabular formats, for sustainable planning, marketing and management.
Affiliated Ministerial DocketMinistry of Tourism
PublisherGovernment of Kenya
SeriesCovid-19 and Travel and Tourism in Kenya: Digitizing Travel and Tourism Industry Policy Brief 2020;
- Policy Papers 
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