Browsing Discussion Papers by Subject "Informal Businesses"
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Discussion Paper No. 224 of 2019 on Factors that Determine Choice of Products Market for Businesses in the Informal Sector in Kenya
(The Kenya Institute for Public Policy Research and Analysis (KIPPRA), 2019)Choice of products market by informal businesses is a critical pathway for their survival, performance and profit maximization. Kenya’s informal businesses have an option of selling their products to individual consumers, ...