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    National Tourism Blueprint 2030

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    Publication Date
    2017
    Author
    Ministry of Tourism
    Type
    Master Plan or Blueprint
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    By
    Ministry of Tourism
    Abstract/Overview

    The Kenyan tourism industry plays an important role in the economy of Kenya but the industry has experienced challenges in recent years due to the negative impacts of events such as the terrorist attacks in Nairobi in 2013. This, together with a lack of competitiveness in tourism product supply with other African regions, has contributed to lower levels of demand for tourism. The Tourism Strategy is intended to identify critical drivers and enablers of tourism growth for the country and will provide a practical implementation plan towards the achievement of the country’s overarching tourism and economic goals. The objectives of the project are as follows...

    Subject/Keywords
    Tourism Industry; Economic Development; Kenya; Tourism Strategy
    Publisher
    Ministry of Tourism
    Series
    Blueprint;2017
    Permalink
    http://repository.kippra.or.ke/handle/123456789/1842
    Collections
    • Blueprints [11]

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