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dc.description.abstractThe Kenyan tourism industry plays an important role in the economy of Kenya but the industry has experienced challenges in recent years due to the negative impacts of events such as the terrorist attacks in Nairobi in 2013. This, together with a lack of competitiveness in tourism product supply with other African regions, has contributed to lower levels of demand for tourism. The Tourism Strategy is intended to identify critical drivers and enablers of tourism growth for the country and will provide a practical implementation plan towards the achievement of the country’s overarching tourism and economic goals. The objectives of the project are as follows...en_US
dc.description.sponsorshipTrade Mark East Africaen_US
dc.publisherMinistry of Tourismen_US
dc.subjectTourism Industryen_US
dc.subjectEconomic Developmenten_US
dc.subjectTourism Strategyen_US
dc.titleNational Tourism Blueprint 2030en
dc.typeMaster Plan or Blueprinten
ppr.contributor.authorMinistry of Tourismen

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