Browsing 3. KIPPRA Research Publications by Subject "Informal Businesses"

Now showing items 1-2 of 2

Discussion Paper No. 224 of 2019 on Factors that Determine Choice of Products Market for Businesses in the Informal Sector in Kenya

Njuguna, Evelyne & Mugambi, Purity (The Kenya Institute for Public Policy Research and Analysis (KIPPRA), 2019)

Choice of products market by informal businesses is a critical pathway for their survival, performance and profit maximization. Kenya’s informal businesses have an option of selling their products to individual consumers, ...
Policy Brief No. 93 of 2019-2020 on Informal Businesses and Choice of Products' Market in Kenya

Njuguna, Evelyne; Kagendo, Purity; Kenya Institute for Public Policy Research and Analysis (KIPPRA) (The Kenya Institute for Public Policy Research and Analysis (KIPPRA), 2019)

This policy brief is based on a KIPPRA study that looks at how informal businesses in Kenya choose a product market and factors that influence such choices. Such information is necessary in unblocking the hindrances ...