Public Relations and Communication Management Policy 2019

Abstract

The role of Public Relations and Communication Management in Government Ministries, Departments and Agencies (MDAs) entails among other functions identifying significant events which require packaging of Government information for dissemination to the public; organizing fora where Government policies, programmes and projects are propagated and promoted; advising Ministries/Departments/ Agencies on matters of public communications and dissemination and management of public information; and, formulation of National Public Communications Policies and design of a Government communications infrastructure. According to the Public Service Human Resource Manual (2016) and the Public Service Act, 2017, Ministries, Departments and Agencies are expected to maintain regular liaison through public communications units to ensure the fullest possible publicity for Government policy, programs and plans. The PSC Human Resource Manual also provides for professional public servants to strengthen their skills by subscribing to relevant professional bodies while the Public Communications Policy identifies the Public Relations Society of Kenya as the suitable body to build the professional capacities of public relations officers in Government